So England are playing Italy today in the World Cup. If that fact leaves you feeling indifferent you might recognise this feeling:
And quite understand this:
Firstly, imagine every time within a day that football is mentioned by someone else. Secondly, replace it with something that you don’t want to hear about every day. Say… Archaeology. Then, think carefully about how an average day would pan out.
So, you awaken to the clock radio. It’s 7AM. Just as you awaken, it’s time for the news and archaeology already. Not news and other historical investigations, like library restorations or museum openings (unless there’s another event happening), but just the news and archaelogy. Malaysian plane is still missing. Pistorius is still on trial. New dig announced in Giza. Ancient Mayan temple discovered. Exciting stuff.
Time for a bite to eat over the morning TV. More news. More archaeology. Yes, you are aware of what is up with the missing plane. Fine. Now the archaeology in video format. Video of people dusting off some skulls and bits of pottery. All well and good, but archaeology isn’t your thing. It would be nice to hear about something else.
Even when it isn’t archaeology season, the media follow noted archaeologists. They drive fast cars, date beautiful women, advertise fragrances, and sometimes they go to nightclubs and act in the worst possible way. Scandals erupt as the tabloids follow these new celebrities when they’re not searching the past for answers. It is entirely possible you can recite the names of certain researchers, even if you don’t pay attention to archaeology. You don’t know what transfer season is, but you know that someone was transferred to a dig in Peru for a sum of money that could fund the London Underground for two whole days.
Though if you are looking for something interesting to have come out of the World Cup, you could do worse than this Freakenomics Podcast on why America despite being big and rich is only a middle ranking country when it comes to football. Similarly if anyone has a theory why the sport which took of India was cricket and not football I’d be fascinated to hear it.